Live Chat Software
12-14 September 2018
Toronto, ON

Corby Fine

Vice President of Digital Commerce
CIBC


1:15 PM CASE KEYNOTE Beyond Rationalization: Measure Emotion to Reveal More Authentic CX Insights

What would happen if you changed your approach to metric measurement, looking beyond the standard net promoter scores and customer effort scores? Because it’s possible to track positive and negative emotions throughout the course of the customer journey in real time, the result is a deeper and more complete picture of your customers’ experience, and more effective improvements.

  • Learn how measuring customer emotions can lead to a more robust CX strategy
  • Walk away with a clear roadmap of how to measure emotion alongside your
quantitative metrics
  • Explore the benefits of equipping your team with social and behavioral scientists


Check out the incredible speaker line-up to see who will be joining Corby .

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